Writing a research questionnaire is no small task, especially when it comes to logic. Keeping track of question numbers, skip patterns, show/hide options, and how everything ties together in the end can be tricky. During the process you can often see the question order change, newRead more
When thinking about Groundhog Day, many of us conjure up that Bill Murray movie where an irascible TV weatherman gets stuck -- not only in Punxsutawney, Pennsylvania -- but in time. His day repeats endlessly until he learns from his experience.
As research technologistsRead more
Logic is an important part of many online surveys. Using logic gives survey designers complete control over a respondent’s path through the survey based on data already collected. However, it is important that logic is clear so that programmers know exactly what the survey designersRead more
When you combine two cool things, usually the result is something even cooler. Chocolate and peanut butter. Elton John and Billy Joel. Batman and Superman. Okay, maybe not that last one (at least, not yet).
Creating cool, interactive questions is all in a day's work for us hereRead more
We’ve all been guilty of it, haven’t we – trying to do things ourselves to save a little time or money? After all, “How hard could it be to change a washer in the sink?” we ask – that is, before the faucet breaks, the pipe bursts, and the kitchen floods. Unfortunately,Read more